Irene Fernández

Hi, I’m Irene!

Product Designer & WordPress Developer

Designing intuitive digital experiences and building them with purpose-driven code.

WORK

Take a look at my selected work

I design and develop digital solutions that connect with users and drive results. From UX research to WordPress development, explore projects where strategy meets creativity—each crafted to solve real problems and elevate brand experiences through thoughtful design.

Ailaleo Producciones

A fresh website for a professional organizer

Ailaleo Producciones

A fresh website for a professional organizer

Dataomics

Making data science approachable through a human-centered design

Sonia Abadi

Redesigning the digital presece of an international writer and speaker

Ready to take the next step?

Let’s bring ideas to life — explore my work, learn more about my experience, or get in touch directly.

WORK

Areas of Expertise

I combine design thinking with technical skills to deliver end-to-end solutions—from initial research and wireframing to final implementation and testing

UX Research

 Uncovering user needs through interviews, competitor analysis, and usability testing. I transform insights into actionable strategies that guide design decisions and align business goals with authentic user experience.

UI Design

 Crafting visually engaging interfaces that balance aesthetics with functionality. Every design choice—from typography to color—serves both the user and the brand, creating memorable and accessible digital experiences.

Testing & Prototyping

Building interactive prototypes in Figma to validate concepts early. Through iterative testing and user feedback, I refine ideas into solutions that truly work before development begins.

WordPress Development

 Developing custom WordPress themes with clean, responsive code. I bring designs to life with attention to performance, accessibility, and seamless CMS integration that empowers content teams.

Design Systems

Creating scalable design systems that ensure consistency and efficiency. From component libraries to style guides, I build frameworks that unify teams and accelerate product development.

Collaboration in Agile Teams

Thriving in cross-functional environments where designers, developers, and stakeholders work together. I communicate design vision clearly, adapt to feedback, and keep projects moving forward with collaborative momentum.

MY TOOL STACK

From research to design to code, these are the essentials behind every project I create.